Advertising and Sponsored Placement Policy
Rules for advertisers, campaign approval, sponsored labels, targeting and performance reports.
Version 1.0 · Effective 2026-07-17
Approval and payment
Campaigns require a valid advertiser account, authorized creative, administrative approval and confirmed payment before public delivery. Browser return pages cannot activate a campaign by themselves.
Sponsored disclosure
Paid professional cards, banners and sponsorships are clearly labeled as sponsored. Paid visibility remains separate from organic ratings, reviews, verification, trust scores and ordinary directory ranking.
Creative and targeting standards
Advertisers may use approved images and text but cannot insert arbitrary scripts or misleading claims. Targeting, budgets, dates, frequency caps, impressions and clicks are applied according to placement settings and privacy safeguards.
Questions and updates
Use the Trust & Support Centre for questions or case submissions. The current version and effective date appear on this page. These public documents provide platform rules and operational information and are not a substitute for advice from qualified legal, regulatory, financial or property professionals.